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How to generate sales with AI artwork
Photo by Miłosz Drożdżewski

How to generate sales with AI artwork

Published on April 10, 2023
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As technology continues to revolutionize the art world, more and more artists are turning to AI-generated artwork as a way to stand out from the crowd. Wirestock has also recognized the potential AI artwork holds. However, with the increased accessibility of AI tools, the market for AI art has become oversaturated, making it challenging for artists to get noticed and sell their creations. But not all hope is lost. Selling AI art is still profitable for many creators out there. But, ironically, it has become much like the monetization of other forms of art—quality beats quantity.

 

Mert Demir

What exactly makes the market oversaturated?

As is the case with most digital markets, oversaturation is not something that happens overnight. And AI art is no different. First came increased accessibility and user-friendliness. AI tools have made it easier for artists and novices alike to experiment with technology and create intricate and unique pieces. This has led to a proliferation of AI-generated artwork, making it harder for individual artists to stand out in a crowded marketplace.

Second, the internet has enabled artists to share their AI-generated artwork with a global audience, further contributing to oversaturation. With social media and online platforms, artists can easily showcase their work, but this also means that there is a vast amount of artwork available for buyers to choose from.

And third is, of course, demand. AI-generated artwork offers a new perspective on traditional art forms, allowing artists to create intricate and complex pieces that would previously take days to produce. This is only natural.  

The use of AI in art reflects the increasing prevalence of technology in our lives. As tech continues to advance, there is a growing interest in how it can be used in creative fields such as art, music, and design.

 

How should artists combat this?

Here at Wirestock, we have also noticed an increase in AI artwork submitted to our platform. There is plenty of fresh creativity coming in on the daily, but there are still some tips we thought our artists could use in order to stand out. So, let’s dive in.

 

Ben Moss

Watching video tutorials

Watching AI video tutorials can be a valuable resource for AI artists to enhance their skills, generate new ideas, and remain updated with the latest AI art trends, which can help them increase their sales in turn. These tutorials come quite handy when researching the latest tools, ones that will help create more intricate and quality artwork. Video tutorials can also provide valuable marketing and branding insights, which are necessary to present and sell artwork effectively and in trend.

It's important to use video tutorials as a source of inspiration and guidance rather than just copying the exact same thing that someone else has done. AI can be a powerful tool for expressing our own unique creative ideas and bringing them to life in new and innovative ways. By using AI to augment our own creativity, creators, and novices can produce original works that stand out from the crowd and showcase our individuality.

 

Marcela Ruth Romero

Upscaling

Upscaling refers to the process of increasing the size of an image while preserving its quality and sharpness. When it comes to AI artwork, upscaling can be a useful tool for improving the overall appearance and quality of the artwork.

When an AI model generates an artwork, it creates it at a certain resolution. However, this resolution might not be high enough to create a print-quality image that can be sold or displayed on a large scale. Upscaling the image can help to increase its resolution, making it more suitable for printing or display.

There are several AI-based denoising tools that can be used to upscale AI-generated content while also reducing noise and artifacts in the image. Some popular tools include Topaz Denoise AI, AI Clear by Skylum, and DxO PureRAW. These tools use advanced AI algorithms to analyze and remove noise from the image while preserving important details and textures.

Downloading the already generated image and upscaling it using another software like Adobe Photoshop can also be a good option. If you need a higher-resolution image or if you want to further edit the image, using Photoshop's advanced tools and features is a recommended way to go.

Upscaling can also improve the overall appearance of the artwork by enhancing details and smoothing out imperfections. This is especially important for AI-generated artwork, which can sometimes have a pixelated or low-quality appearance.
 

Aukid

Style Experimentation

When you sell AI artwork, it's important to keep your work fresh and interesting to maintain customer interest and engagement. One way to achieve this is by experimenting with different styles, techniques, and approaches. Here are some reasons why:

First, experimenting with styles can help you stay up-to-date with changing customer preferences and tastes. By trying out different techniques and styles, you can adapt your artwork to meet the evolving demands of your audience.

Additionally, constantly using the same style or technique can lead to stagnation in your work, making it repetitive and uninteresting. By experimenting with different styles, you can keep your artwork fresh and engaging, and avoid falling into a creative rut.

 

Zara Z

Avoiding similarity

Too many of the AI images we get on Wirestock are similar or generated using the same prompt. While this is not an inherent issue, creators must consider the buyer’s perspective. When a buyer is looking to purchase an image, whether it be from marketplaces or your Wirestock portfolio, they are not necessarily looking for a batch of near-identical images. They were likely searching for something specific—posting too many images from the same prompt won’t attract them to purchase more than one or two. 

While it may be tempting to submit as many images as possible in the hopes of increasing your chances of making a sale, this approach can actually have the opposite effect. When buyers are presented with a large number of similar images, they may become overwhelmed and find it difficult to make a decision. When using prompts to generate artwork, we recommend selecting the best two or three out of the batch. By submitting them to our platform, you’ll be increasing the chances they get chosen, both by marketplaces and independent buyers browsing your portfolio.

When submitting AI-generated content to marketplaces, it's important to do some research (keyword or otherwise) and see what kind of content is already available. This will help you to identify gaps in the market and find opportunities to submit content that is unique and stands out from the crowd.

For example, if you're interested in generating art with cars, it's a good idea to explore existing car-related content on the marketplace to see what's already available. By doing so, you can get a sense of what types of images are popular and what styles and themes are already well-represented.

Once you've identified these trends, you can start to think about how you can create something new and fresh that will stand out from the existing content. This could involve experimenting with different styles or techniques, focusing on a particular niche or subgenre within the broader car-related market, or incorporating other elements or themes into your work to make it more unique.

 

River Roselli

Getting creative with orientations

There are several different orientations that you can experiment with when selling AI artwork. Here are some examples:

  • Landscape: This orientation is wider than it is tall, and is often used to showcase wide views or landscapes. It can be a good option for artwork that has a panoramic feel or that features a large amount of detail across a wide area.
  • Portrait: This orientation is taller than it is wide, and is often used to showcase portraits, -figures, or other tall and narrow subject matter. It can be a good option for artwork that has a vertical composition or that features a single subject as the focus.
  • Square: This orientation has equal dimensions on both sides, and can be a good option for artwork that has a symmetrical or balanced composition. It can also be a good choice for artwork that will be displayed on social media, where square images are often preferred.
  • Multi-panel: This orientation involves splitting the artwork into multiple panels or sections, which can be displayed either side-by-side or vertically. This can be a good option for larger pieces that might be difficult to display in a single panel, or for artwork that tells a story across multiple panels.

 

AI Advantage

Utilizing Wirestock’s portfolio

As an AI content creator, one effective way to generate more sales and stand out in the oversaturated market is by leveraging Wirestock's portfolio. Wirestock provides a unique platform that allows AI creators to showcase their work and reach a wider audience.

Wirestock creators should utilize all tools at their disposal—this also includes their portfolio. When generating prints and images, creators should simultaneously think about building up their portfolio. By creating an individual portfolio on Wirestock, you can establish your brand and showcase your unique AI-generated artwork in a professional and organized manner. This allows potential buyers to easily browse your work and learn more about your artistic style and approach.

The portfolio offers various options for selling your AI artwork, such as prints, digital downloads, and collections. This gives you flexibility in how you monetize your creations and cater to different customer preferences.

Overall, utilizing Wirestock's portfolio can be a strategic move for AI content creators to meet their sales targets and differentiate themselves in the competitive AI art market. With the platform's additional features such as the marketplace distribution system Wirestock can help you effectively showcase and sell your AI-generated artwork to a wider audience.